Konen becomes Breuninger’s flagship store

What: After the 2021 takeover of Konen, Breuninger is redesigning the 12,500 square metres of retail space to create its newest flagship store.

Why it is important: Breuninger has secured the cultural and economic metropolis of Munich as part of expanding its stationary portfolio through repurposing the Konen location and e-commerce site.

In the course of the conversion, a restaurant and up to 100 new jobs will be planned for the flagship store. In addition, Breuninger is looking for an additional 100 specialists across all levels for sales in the areas of services, design, exclusive and premium fashion as well as for the beauty department.