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SKP lights up Wuhan with 'Glowing Lantern' department store and branded promenade

News August 2024 WWD

What:
SKP has opened its fourth location in Wuhan, featuring a new luxury department store and an outdoor promenade with 44 high-end brands.

Why it is important:
This expansion marks a significant development in Wuhan's luxury retail landscape, introducing over 1,000 international brands and creating a unique shopping experience focusing on sustainability and immersive design.

SKP has launched its newest luxury department store in Wuhan, located in the city's Wuchang District. The store, which includes an outdoor branded promenade called K Avenue, introduces more than 1,000 international first-tier brands to the market. Designed by Sybarite, the six-story, 2.1 million-square-foot store features innovative architecture and sustainability efforts, preserving 60 percent of the existing structure. SKP Wuhan aims to redefine the shopping experience in central China, attracting approximately 100,000 visitors daily since its soft opening on July 13. The grand opening on July 26 celebrated the store reaching its daily sales target, underscoring its potential impact on the local economy and luxury retail sector.

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