Kurt Geiger opens pop-up at Galeries Lafayette Haussmann

What: The British accessories brand has staged another pop-up at the luxury department store’s Haussmann address following the success of the Champs-Élysées pop-up earlier this year.

Why it is important: With its presence in 18 Galeries Lafayette stores, France has become Kurt Geiger’s fastest-growing market in Europe.

The pop-up captures Kurt Geiger’s unique design aesthetic that is fun, colourful and instantly recognisable. It displays the brand’s campaign with Emily Ratajowski across the storefront and flags that replicate their diamond stained glass window print. Kurt Geiger cites its ‘affordable luxury’ handbag collection, their largest product category in all markets, for its success. Selective about its distribution and stores, Kurt Geiger’s continued collaboration with Galeries Lafayette showcases their significance for the independent brand.